SiteLeads.net

Available now on Amazon.com

This edition is written for the non-technical executive who'd like to understand how on earth a website can get to Page One of search results.

Each of the twelve most important factors influencing where in search results a page will appear are clearly spelled out in this book. Technical jargon is kept to a minimum but it is deep enough for the average executive to understand at a high level what drives a web page to the top of search results.