SiteLeads.net BLOG
Worst web page mistakes: 3 of 9
Embedded images, particularly inside Flash animations are particularly indiscernible by search engines trying to index your website.
Embedded images, particularly inside Flash animations are particularly indiscernible by search engines trying to index your website.
The hardest-to-get Inbound Links are often the most valuable
High quality inbound links are harder to get, but are worth the effort.
High quality inbound links are harder to get, but are worth the effort.
The best place to host your blog
Good blog entries are like gold. Understand who ultimately owns the value.
Good blog entries are like gold. Understand who ultimately owns the value.
Focus on your highest traffic blog pages
Use Google Analytics to see which blog pages are the most popular, then pour on the gasoline.
Use Google Analytics to see which blog pages are the most popular, then pour on the gasoline.
Landing page; targeting specific pages
The "atomic" unit of search results is a web page, not a website. Pick your target pages explicitly.
The "atomic" unit of search results is a web page, not a website. Pick your target pages explicitly.
Keywords: Hot, Cold or Just Right
Keywords can be too hot, too cold or just right. How can you win at the keyword guessing game?
Keywords can be too hot, too cold or just right. How can you win at the keyword guessing game?
What is "MatchScore"?
MatchScore is a measure of how well a page matches a given set of search words.
MatchScore is a measure of how well a page matches a given set of search words.
Sometimes a phone number is used to find a website
Sometimes a phone number is displayed using an image on a web page. Make sure search engines pick it up.
Sometimes a phone number is displayed using an image on a web page. Make sure search engines pick it up.
Avoid duplicate content
Search engines detect if pages on your site are identical. Resist the temptation or risk their wrath.
Search engines detect if pages on your site are identical. Resist the temptation or risk their wrath.
Latent Semantic Content reinforces keyword matching
Using words related to your keywords increases ownership of the subject.
Using words related to your keywords increases ownership of the subject.
Google's process for choosing who appears on Page One
First, determine a page's MatchScore, then display in PageRank order.
First, determine a page's MatchScore, then display in PageRank order.
Re-visit your older blog entries with new information
Freshening up old postings with new information adds value.
Freshening up old postings with new information adds value.
Look at your competitors' keywords
Examining the keywords of a web-successful competitor can be a good place to start when identifying keywords.
Examining the keywords of a web-successful competitor can be a good place to start when identifying keywords.

















