Basic SEO tips 4 of 8: Structure your website like your product/service
Have you ever used a Content Management System (CMS) to control the contents of a website?
There are good ones and there are, well, less good ones.
A good one allows you to add pages, sections (to contain pages) and so on, without the use of a HTML editor and without the help of a technical expert of any kind.
Let's say you have pet products for cats, dogs and domestic birds. Your blog could have three "sections", one for each animal type. This keeps subject matter clustered together on your website and raises the chances that a match is found because of the density of semantically related language in any given area. It also helps your visitor focus on their area of interest.
Next tip tomorrow...




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